CLIENT: Hyatt Ziva Los Cabos

Cohort Creative doesn’t make cookie-cutter ads that go to blanket audiences. Cohort Creative targets messages and imagery based on each publication and its demographics and readers’ buying behavior. Ads are compelling, and copy is inspired, concise, and strategically developed to drive action. Responses are tracked and success is measurable – for every ad, in every issue.

In compliance with Hyatt Ziva brand guidelines, Cohort Creative developed a new design for the re-opening of Hyatt’s Ziva Los Cabos resort after it was damaged in a hurricane in 2015. Coordinated with simultaneous postcard drops and email blasts, this ad features the current promotion and drew people back to the new and improved resort.